Tech Savvy Virtual Assistants

PRESS RELEASE

Michael O’Malley’s book ranking soars from 50,000 to 2,500 overnight with social media event

Bronx, NY August 30, 2010:  Tania Lopez, An ambitious, self-taught Tech Savvy VA single mother of two, invited author Michael O’Malley to be a guest lecturer on the Facebook business page for vBuzz, her graphics & social media branding company. O’Malley immediately accepted Lopez’s invitation to participate in a Click here to view Facebook discussion about his book, The Wisdom of Bees: What the Hive Can Teach Business about Leadership, Efficiency, and Growth. Their collaboration moved O’Malley’s book ranking on Amazon from 50,000 to 2,500 overnight. The results: O’Malley hired Lopez to promote The Wisdom of Bees through social media networking. “I have seen firsthand how a skillful social media campaign increases sales:” explains O’Malley, “something I will be sharing with other authors who don’t want to get left behind.”

Lopez, and her partner at vBuzz, Rs. Luciano, came across O’Malley’s book in their research on honeybees. They use a honeybee as their logo and donate part of their profits to saving the honeybees. “We post interesting information about endangered bees as part of our social media marketing plan for vBuzz,” explains Lopez. “So, when I came across Michael’s book,” she continues, “I just knew this was a good fit for cross-promoting.” Lopez arranged the Facebook discussion on the vBuzz fan page. For 2 hours O’Malley answered questions posted by vBuzz fans about business and bees. “we had over 600 people following the discussion.” says Lopez, Those people checked out The Wisdom of Bees on Amazon and the book’s ranking soared.

Lopez, cofounder of vBuzz, uses social media sites, such as Facebook and Twitter, to help her clients reach a global audience. “What many of us thought could only be used to meet new friends, get in touch with family, find old friends, find new love is now used for marketing purposes,” says Lopez. “Social media is a way to build relationships with potential customers, professionals in your field and cross-promotion opportunities,” Lopez continues.

vBuzz.biz is the collaboration between Rs. Luciano & Tania Lopez, a small creative hive with the intention of helping people/businesses market their biz online with a website and brand on Social Media such as Facebook, Twitter, YouTube,etc.

It’s a very simple concept “Create a buzz for your biz” without spending thousands of dollars on a complicated website. We realized that not everyone can afford the high end prices of online marketing made with many bells and whistles, and some might not know HOW to START.  To contact Tania, email her at vBuzzinfo@gmail.com or visit her website at http://vBuzz.biz

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Michael O’Malley, Ph.D., is a social psychologist and management consultant who has coached some of the world’s largest companies. He is currently the executive editor for business, economics, and law at Yale University Press and an adjunct professor at Columbia Business School. He has been an avid beekeeper since 2002. He lives in New Haven, Connecticut. To contact Michael, visit his website at http://thewisdomofbees.com